The BMW 3 series is the bottom rung of a very big tree and its ownership says a lot about the personality of the driver.

For me I'd much rather have the top rung of a smaller tree than be at the bottom like so many other corporate/family drones that drive around in one.

I'm not boring, middle of the road or dead yet and thus a fun, spunky little hot hatch in the form of the Fiesta will do me nicely. I'll hold out for the BMW when I've got my fur lined slippers, daily delivered Independant newspaper and my 2.4 kids thankyou very much.