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Attracting male drivers?!?!

I don't think Phoenix or ISIS are exactly macho names!?!? Bloody marketing departments just need to justify their existance



Indeed.

Escort was just associated with rusting old wrecks... Focus was a fresh name for a VERY contraversial car when it first came out... everyone soon warmed to the radical shape and loved them (inc me)

Mondeo is also an old name and I seen the new Mondeo at the dealership at the weekend and Iosis would have suited it soooooo much better

Fiesta is a great name... keep it forever!!! Never will fade away... all these new names are crap, cheap and sound RUBBISH!!!
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