#88828 - 17/05/07 02:51 PM
Ford to scrap Fiesta Model...
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Fiesta Fan
Registered: 28/08/06
Posts: 148
Loc: Portsmouth
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Ford have announced that they are to scrap the Fiesta Model as from 2008. Article in the Daily Mail (17/05/2007): ..."Ford Fiesta to be phased out after more than 30 years as one of Britains favourite cars.""The name, which has adorned seven generations of small Ford hatchbacks, is about to disappear as the company tries to attract more young male drivers."It goes on.. "A new, sportier version is to be launched next year with alternative names including GENESIS, ISIS and PHOENIX."So...wonder what we can expect next year from Ford, amybe this will keep the resale price boyant??? 
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#88831 - 17/05/07 03:03 PM
Re: Ford to scrap Fiesta Model...
[Re: willST06]
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Registered: 19/11/06
Posts: 1432
Loc: Rixton,Cheshire
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think it will be focus ST for me.
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Current Car: Volkswagen Golf R Mk 7 | 19 inch Pretorias | Sat Nav | Dynamic Drive Chassis | ECU Upgrade to come!
Previous Cars:Ford Focus ST2 CP320 & Ford Fiesta ST150
Car to come: Ford Mustang 5.0-litre V8 coupe in Oxford White
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#88833 - 17/05/07 03:55 PM
Re: Ford to scrap Fiesta Model...
[Re: Sir Mr Fabrix]
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Fiesta Crazy
Registered: 16/09/06
Posts: 560
Loc: Manchester / Essex
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Quote:
think it will be focus ST for me.
am tempted to get a focus ST for my next car 
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#88836 - 17/05/07 04:38 PM
Re: Ford to scrap Fiesta Model...
[Re: DanST]
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Registered: 20/04/07
Posts: 4206
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#88839 - 17/05/07 05:08 PM
Re: Ford to scrap Fiesta Model...
[Re: MrWebber]
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Registered: 19/11/06
Posts: 1432
Loc: Rixton,Cheshire
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what iu cant understand is how will that make the fiesta sts hold there selling value? surely it will make them drop?
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Current Car: Volkswagen Golf R Mk 7 | 19 inch Pretorias | Sat Nav | Dynamic Drive Chassis | ECU Upgrade to come!
Previous Cars:Ford Focus ST2 CP320 & Ford Fiesta ST150
Car to come: Ford Mustang 5.0-litre V8 coupe in Oxford White
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#88840 - 17/05/07 05:58 PM
Re: Ford to scrap Fiesta Model...
[Re: Sir Mr Fabrix]
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Driving  a s Daily
Registered: 26/06/05
Posts: 23932
Loc: Whitehaven, Cumbria
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Hmm, I think we'll have to wait and see before we know for certain as to whether or not the Fiesta name will be dropped. I've read a little bit about this the past few days, and everything else I've seen is that Ford are unsure about whether or not to keep the name - I think the Mail is jumping the gun a little there. It could well be that the name is changed, but we won't know for definite until the car is unveiled at the autumn motorshows.
As to the actual names that have been mentionned, I don't think it will be called Genesis since Hyundai are already planning on releasing a model called that. Phoenix, maybe, maybe not, since thats the name of a new engine range for Chrysler so could be legal isues there. Isis, perhaps more likely, even though it does sound similar to Iosis which IIRC was the codename for the new Mondeo.
In reality it could be anything yet at the moment, including Fiesta, so will just have to wait and see what happens.
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#88841 - 17/05/07 06:02 PM
Re: Ford to scrap Fiesta Model...
[Re: Sir Mr Fabrix]
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Registered: 20/04/07
Posts: 4206
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well my understanding would be that the Fiesta ST is a popular car and if Ford stopped making them there would be more demand for second hand cars. As we have found from people on this site, when it comes to selling a year old one, it is hard to command a good price, this is because they are readily available at heavily discounted prices brand new. Take away this availability and they become harder to pick up. The Fiesta ST may not be as iconic as some other hot hatches from many years ago, but look at the prices on an Escort Cosworth, Nissan Pulsar's etc, these still cost a lot of cash for a relatively old car - reason? They're sought after and available in diminsihing numbers.. well that's my two pence worth Long live the !
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#88842 - 17/05/07 06:20 PM
Re: Ford to scrap Fiesta Model...
[Re: JJST]
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Fiesta Nutter
Registered: 15/01/06
Posts: 3556
Loc: Tipton nr. Dudley, W. Mids
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It may not be the case yet.
I have been hearing that Richard Parry-Jones is not happy about loosing the Fiesta name and Ford still remember quite vividly the trouble caused by calling the MKVI Cortina the Sierra. They also came very very close to calling the new Mondeo the Iosis and even the 2001 Mondeo the Cortina but changed their mind at the last minute.
I personally think that was a bad move, not using Iosis.
You also have to remember that the new head of Ford (Alan Mullaley) has made them change the name of the Ford 500 and it's equvilent Mercury version back to Ford Taurus and Mercury Sable from 2008.5 model year which will influence their decision.
Though saying that, no-one mourned the death of the Escort name and the Focus name has been fully accepted in all markets.
I'm not sure, maybe it is time for a change.
I've still got my money on IKON.
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2011 Focus 3-door Zetec 1.6 TDCi. Previous <img src="/images/graemlins/stemo.gif" alt="" />s - 2006 Panther Black & 2007 Red. Gone and quite forgotten <img src="/images/graemlins/lol.gif" alt="" />
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#88845 - 17/05/07 10:13 PM
Re: Ford to scrap Fiesta Model...
[Re: willST06]
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Fiesta Fan
Registered: 17/01/07
Posts: 206
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Quote:
mamybe this will keep the resale price boyant???
thats what i was thinking.
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#88846 - 18/05/07 10:40 AM
Re: Ford to scrap Fiesta Model...
[Re: ST_racer]
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Fiesta Nutter
Registered: 26/09/06
Posts: 1287
Loc: Cambs
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Attracting male drivers?!?!
I don't think Phoenix or ISIS are exactly macho names!?!? Bloody marketing departments just need to justify their existance
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#88852 - 26/05/07 02:04 PM
Re: Ford to scrap Fiesta Model...
[Re: FiestaSTLou]
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Fiesta Crazy
Registered: 23/02/07
Posts: 632
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Quote:
Well if they do decide to ditch the fiesta name, they will only have thier selves to blame in the fall of sales!
certainly wasnt the case with the Focus though when they dropped the Escort name. Its just a name at the end of the day, think most will be bothered about the car itself - although not sure about Ikon lol
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#88854 - 26/05/07 05:40 PM
Re: Ford to scrap Fiesta Model...
[Re: ben_st]
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Registered: 06/06/06
Posts: 11557
Loc: somewhere in the world
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#88855 - 26/05/07 06:11 PM
Re: Ford to scrap Fiesta Model...
[Re: babyboom]
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Fiesta Nutter
Registered: 15/01/06
Posts: 3556
Loc: Tipton nr. Dudley, W. Mids
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Mmmmmm, Ive got a Pheonix ST180 ?? How does it sound?? 
_________________________
2011 Focus 3-door Zetec 1.6 TDCi. Previous <img src="/images/graemlins/stemo.gif" alt="" />s - 2006 Panther Black & 2007 Red. Gone and quite forgotten <img src="/images/graemlins/lol.gif" alt="" />
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#88856 - 26/05/07 06:57 PM
Re: Ford to scrap Fiesta Model...
[Re: DAVE T ST]
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Driving as Daily
Registered: 26/06/05
Posts: 23932
Loc: Whitehaven, Cumbria
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#88857 - 26/05/07 08:17 PM
Re: Ford to scrap Fiesta Model...
[Re: ChrisCumbria]
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Registered: 06/06/06
Posts: 11557
Loc: somewhere in the world
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Quote:
Quote:
Mmmmmm, Ive got a Pheonix ST180 ??
How does it sound??
Hmmm, not convinced there. 
ya me neither!
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#88861 - 27/05/07 10:15 AM
Re: Ford to scrap Fiesta Model...
[Re: Cron]
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Fiesta Nutter
Registered: 19/11/06
Posts: 2296
Loc: grimsby
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or put a fiesta badge on the back lol
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Renault Megane Sport 225bhp
Mazda RX-8 192bhp
VW Polo
Fiesta ST 150 bhp
The ig and clair and connor
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#88862 - 27/05/07 10:29 AM
Re: Ford to scrap Fiesta Model...
[Re: Cron]
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Fiesta Nutter
Registered: 15/01/06
Posts: 3556
Loc: Tipton nr. Dudley, W. Mids
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Quote:
i'm sure if its running 200bhp and looks great no one will care about the name.. just debadge it :P
I can assure you it WON'T have 200 BHP.
They will want people to be able to insure it.
I think IKON ST sounds better than Pheonix ST or CUGA ST
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2011 Focus 3-door Zetec 1.6 TDCi. Previous <img src="/images/graemlins/stemo.gif" alt="" />s - 2006 Panther Black & 2007 Red. Gone and quite forgotten <img src="/images/graemlins/lol.gif" alt="" />
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#88863 - 27/05/07 10:30 AM
Re: Ford to scrap Fiesta Model...
[Re: DAVE T ST]
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Fiesta Nutter
Registered: 15/01/06
Posts: 3556
Loc: Tipton nr. Dudley, W. Mids
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Personally I don't think they'll change the name.
_________________________
2011 Focus 3-door Zetec 1.6 TDCi. Previous <img src="/images/graemlins/stemo.gif" alt="" />s - 2006 Panther Black & 2007 Red. Gone and quite forgotten <img src="/images/graemlins/lol.gif" alt="" />
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#88865 - 27/05/07 01:53 PM
Re: Ford to scrap Fiesta Model...
[Re: DAVE T ST]
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Fiesta Crazy
Registered: 23/02/07
Posts: 632
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Quote:
Quote:
i'm sure if its running 200bhp and looks great no one will care about the name.. just debadge it :P
I can assure you it WON'T have 200 BHP.
They will want people to be able to insure it.
I think IKON ST sounds better than Pheonix ST or CUGA ST
yeah, you are more than likely right mate, im guessing its going to be a little slower than the Corsa VXR, and they'll concentrate on handling/styling to separate it.
tbh without a faster Ford like the Focus RS coming out, i'll probably move away from Ford when my deal runs out 
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#88866 - 27/05/07 04:36 PM
Re: Ford to scrap Fiesta Model...
[Re: Cron]
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Registered: 20/04/07
Posts: 4206
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#88867 - 27/05/07 04:58 PM
Re: Ford to scrap Fiesta Model...
[Re: Cron]
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Registered: 06/06/06
Posts: 11557
Loc: somewhere in the world
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Quote:
tbh without a faster Ford like the Focus RS coming out, i'll probably move away from Ford when my deal runs out
Same here don't think I buy another new ford! probably going to by something cool the New fiat 500 abarth when it coming out! so picture of it and it look so nice and will have the same power as the St I got now!! 
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#88868 - 27/05/07 05:33 PM
Re: Ford to scrap Fiesta Model...
[Re: JJST]
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Driving as Daily
Registered: 26/06/05
Posts: 23932
Loc: Whitehaven, Cumbria
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Quote:
yeah I think its a shame, their "sports" models really should be built to compete with the leaders, there's no problem insuring a 200bhp civic or clio so I don't see why they would think it would be "best" to tone it down for insurance purposes. They didn't worry so much with the cosworths! maybe that's what they should be doing, and for the Fiesta/Ikon or whatever it will be!
True, they did have the RS Cosworths in the past, but even then they were at the top end of the range, with the XR2/3/4s a little lower down with the XR models fulfilling the same sort of position as the STs do today, as a warm but not extreme car.
I do still think that there is room, and a market, for a more extreme version of Fords models, but as an RS version ie. in smaller numbers. This would also have a halo effect I think on the rest of the range. For example, had the Fiesta RS been developed on the timescale that was orginally suggested then it would have been ready to launch at around the same time as the facelift mk6 Fiesta - which would surely have had major marketing benefits to Ford.
The problem is that for some time now Ford have been somewhat reluctant to us the RS brand even though it must be the stongest sporting brand of a mainstream manufacturer. And it hasn't helped that on the two occasions in the last decade that they have, the Focus RS and Ford Racing Puma (which we all knew was a Puma RS in all but name), they lost a lot of money on both. Even though there were very specific reasons for this (nothing to do with the cars themselves which were/are awesome), they are now wary about doing the same again, and with the financial problems of the parent company will be reluctant of taking any risks.
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#88869 - 27/05/07 06:59 PM
Re: Ford to scrap Fiesta Model...
[Re: ChrisCumbria]
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Registered: 02/10/05
Posts: 1957
Loc: Gatwick, UK
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I don't think it helps either that Ford are losing money hand over fist, and maybe they feel that they don't want to risk entering a car into the market for it lose them money. At the end of the day that is all they are trying to do - make money. And if a limited run of RS cars doesn't do that then they have no reason to release it. As we all know from Ford's dealers and their customer service, what the consumer wants doesn't necessarily come into it. I for one would love them to release an RS Fiesta. I think an RS Fiesta would fit into the market well as the Focus ST is pretty much up there with the likes of the Golf GTI however, Ford at the moment, don't have anything to rival such cars as the new Corsa VXR. Therefore, a Fiesta RS of the kind that they talked about would fit well into that area of the market. And like you say Chris, the RS is a very well known and reputable brand, and I'm sure that the people who have placed orders for the Corsa may well have chosen the Fiesta instead. I know I certainly would 
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#88870 - 29/05/07 08:07 AM
Re: Ford to scrap Fiesta Model...
[Re: ben_st]
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Fiesta Nutter
Registered: 15/01/06
Posts: 3556
Loc: Tipton nr. Dudley, W. Mids
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You've got to look at it from a sales & marketing point of view.
If you think about it, the ST has now become what the RS used to be (almost), I know we have no Cosworth but compare the Fiesta ST to the Fiesta RS Turbo/1800 specs and you'll see.
Also the Focus ST to the Escort RS2000 16v and you'll see.
The Zetec-Ss have taken over from where the XRs used to be and the STs are almost where the RSs used to be, so if you release an RS it's going to affect the sales of one of the other models or not sell itself.
EG - If the Focus RS had been 285 BHP and front wheel drive 0-60 in 6.0 secs but with a price of £25,000 would anyone have really bought it when the Focus ST is so good for (realisticly) £17,000
If the Fiesta RS had 200BHP and a price of £16000 would you have really bought it when you can get an ST for £10500??
It's like the old MKII Escort, the 1600 Sport was very good and the RS2000 brilliant. The poor old MKII Mexico wasn't that much better than the Sport and nowhere near as good as the RS2000 hence it didn't sell and got dropped.
I think that's why Ford are reluctant to release an RS.
Ford of Europe aren't in that much trouble, they actually make a profit.
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